Comments on: The sustainable virtues of slow brand http://www.rbruer.com/the-sustainable-virtues-of-slow-brand/ On Sustainability & Branding Fri, 18 Jun 2010 20:44:31 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Peter Korchnak http://www.rbruer.com/the-sustainable-virtues-of-slow-brand/comment-page-1/#comment-284 Peter Korchnak Tue, 17 Nov 2009 20:45:03 +0000 http://www.rbruer.com/?p=804#comment-284 Amen, Rich. Martin Melaver's "Living Above the Store" is a great account of building a slow brand. Here's a recent post about slow versus rapid brand launches. Not directly about sustainability, but related to your proposition: http://www.brandingstrategyinsider.com/2009/10/the-brand-launch-myth.html Amen, Rich.

Martin Melaver’s “Living Above the Store” is a great account of building a slow brand.

Here’s a recent post about slow versus rapid brand launches. Not directly about sustainability, but related to your proposition:

http://www.brandingstrategyinsider.com/2009/10/the-brand-launch-myth.html

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