About the Author

The Bru Notes is the blog of R.Bruer Company, a strategy consulting firm in Portland, Ore.

Author Rich Bruer weighs in here on issues and trends at the crossroads of sustainability and branding and their implications for leaders of businesses and nonprofits. He formed R.Bruer Company in 2007 to help progressive organizations craft distinct, relevant brands, hone their messages and tell their stories.

Rich was previously co-founder and principal of McClenahan Bruer Communications, a high-tech advertising and PR agency in Portland. He got his start in technology marketing at Mentor Graphics, after beginning his career as a newspaper journalist. Rich holds an MS in journalism from the University of Oregon. Writing remains his first love.

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